CRM4SURE: Delivering Front-end BPM Capabilities with a Fully Integrated SAAS Platform
Paving a way to unlock new opportunities, India's BPM industry has gained momentum for its competitive growth. Over last few decades, 'BackEnd' BPM environment including manufacturing, BPO or Tele Servicing centers has evolved undeniably. However, 'Front-End' BPM encompassing market facing processes, linked to Sales, Service, Distribution, Collections, Renewals, Business promotion and related areas, remain in a nascent stage both in terms of maturity and industry focus.In such an instance, the necessity of an effective provider of outward looking BPM environment, seamlessly linking leads, customers, vendors, channels, agents, distributors and other business stakeholders, will be high. This is where Gurgaon headquartered CRM4SURE.com, enters with its fully integrated solution.
“Its high time for BPM to evolve from its traditional role of improving internal efficiencies and saving costs.
It now needs to be a core enabler of business top line. In this spirit, CRM4SURE.com offers a platform, integrating all external facing functions into an enterprise wide capability. As CRM4Sure.com is built on future ready SaaS cloud-hosted architecture, it means zero IT investment, zero management stress, with pay per use low cost subscription model. This brings an unmatched proposition of Capability, Economy and Ease” unveils Rajan Gupta, Founder & Director of CRM4SURE.
Customer facing BPM has not yet emerged out of shadows, due to uncertain, imperfect and dynamic business environment. A backend BPM in a factory or a processing centre, has its activities and people, within management control and visibility. However, in external world, customers, vendors, channels and agents, and even field employees, are beyond 'visual range and effective monitoring’. Coupled with ever changing business landscape, it presents a perfect storm for a BPM solution to venture into.
CRM4Sure.com endeavors to address this challenge, with three core principles. First is leading edge dynamic configuration. This includes flexible business rule driven work flows, with unlimited masters, hierarchies and mappings. Using its revolutionary Fluid Technology,
a business can custom configure whole system, without any programming. Taking it further, one can design solutions for wide range of industries including BFSI, Education, Health, FMCG, Durables, Auto, Engineering and Services
Second Principle is to address all possible business needs. Therefore CRM4Sure.com has added many unique features like Sales and Service funnel, Real time Activity Record, Personalization, Single Customer View, Daily Work Management, Geolocation Tracking, Trip Planning, 360 degree Performance Management, Channel Development, Multilevel Distribution, Collections & Receivables, Contract Renewals, Checklist management, 3rd party access, Training & knowledge, HR and much more.
Third and most important principle is to give highest priority to last mile execution. A front end solution is successful only when feet on street are successful and well - supported. There fore CRM4Sure.com has many features like ease of convenience, intuitive interface, Crm4sure on mobile, online organizer, and real time notifications, to ensure employee acceptance and commitment.
In the digital technology era, India is becoming a hottest market for BPM. “As BPM becomes a core enabler of 'New India', we feel that we are among the front-runners of this new revolution, and continue to add exciting capabilities like incentive & commissions, project management, virtual telephony and contextual learning assistant,” signs off Rajan Gupta.
In the digital technology era, India is becoming a hottest market for BPM. “As BPM becomes a core enabler of ‘New India’,we feel that we are among the front-runners of this new revolution, and continue to add exciting capabilities like incentive & commissions, project management, virtual telephony and contextual learning assistant," signs off Rajan Gupta
Second Principle is to address all possible business needs. Therefore CRM4Sure.com has added many unique features like Sales and Service funnel, Real time Activity Record, Personalization, Single Customer View, Daily Work Management, Geolocation Tracking, Trip Planning, 360 degree Performance Management, Channel Development, Multilevel Distribution, Collections & Receivables, Contract Renewals, Checklist management, 3rd party access, Training & knowledge, HR and much more.
Third and most important principle is to give highest priority to last mile execution. A front end solution is successful only when feet on street are successful and well - supported. There fore CRM4Sure.com has many features like ease of convenience, intuitive interface, Crm4sure on mobile, online organizer, and real time notifications, to ensure employee acceptance and commitment.
In the digital technology era, India is becoming a hottest market for BPM. “As BPM becomes a core enabler of 'New India', we feel that we are among the front-runners of this new revolution, and continue to add exciting capabilities like incentive & commissions, project management, virtual telephony and contextual learning assistant,” signs off Rajan Gupta.
